SEO OTTAWA

Search Engine Optimization

The Internet is becoming increasingly competitive, and those companies who perform SEO will have a decided advantage in visitors and customers.

Search engine optimization is the process of improving the visibility of a website on organic (natural or un-paid) search engine result pages (SERPs).

At ProLoyalWeb, we increase your website position for higher visibility on Google and other search engines by optimizing the content to get crawled, indexed and ranked well. When your website appears higher, it will receive an increased click-through rate (CTR), and more traffic which leads to more sales.
In addition, SEO isn’t just about building search engine-friendly websites. It’s about making your site better for people too.

SEO involves different technical and creative activities such as:

Keyword Research

Finding the terms and phrases (keywords) that generate traffic to your website. We take the time to do research about your business niche and target audience.

Technical Auditing

We ensure your website can be crawled and indexed, also be correctly geo-targeted, and be free from errors or user experience barriers.

User Experience

UX (user experience) and SEO go hand in hand. Both are about providing users with relevant content and helping users complete their tasks. SEO leads searchers to the content they are looking for, and the user experience makes it so once a user ends up on the page, the information is intuitive and easy to navigate.

Offsite optimization

Offsite SEO refers to actions we take to promote your website on the web (besides advertising). It refers to actions taken outside of your own website to impact your rankings within search engine results pages (SERPs).